Laurie Harding: A Web3 Trailblazer
Laurie Harding: A Web3 Trailblazer
Laurie Harding: A Web3 Trailblazer
TLDR:
Actively engaged in the crypto space since 2014.
Respected opinion leader and dot-connecter, passionate about the technological implications of web3. Skilled in leading teams in business development activities, and manoeuvring complex licensing issues relating to partnership activations.
Consults with senior executives to effectively communicate web3 principles. Expert in viral and innovative guerrilla marketing tactics. Startup-minded with an insatiable drive to accelerate sales and rapidly scale projects/products.
How I can help you?
How I can help you?
Brand Partnerships
Empower your brand to unlock its authentic identity in the world of web3 through pioneering storytelling narratives and impactful partnership activations.
Business Development
Unlock your potential by architecting new B2B sales strategies, leveraging an ever-expanding professional network to foster and nurture strategic client relationships.
Marketing Strategy
Master digital growth by implementing creative viral and guerrilla marketing tactics, amplifying awareness and maximizing campaign impact for your brand.
Strategic Vision
Guiding and educating brands towards an organic, and successful integration into the world of web3.
Innovative Mind
Devising and implementing innovative marketing and partnership solutions in-line with brand ethos.
Versatile Expert
Delivering cutting edge web3 solutions across a wide array of industries inc: gaming, fashion, and entertainment.
Strategic Vision
Guiding and educating brands towards an organic, and successful integration into the world of web3.
Innovative Mind
Devising and implementing innovative marketing and partnership solutions in-line with brand ethos.
Versatile Expert
Delivering cutting edge web3 solutions across a wide array of industries inc: gaming, fashion, and entertainment.
So, why web3?
Integrating web3 (NFT) products and/or blockchain infrastructure into your business unlocks unparalleled opportunities for enhanced customer engagement, increased transparency, new revenue streams, and opportunities to streamline existing business practices.
Positioning your brand at the forefront of innovation in the digital economy can be more impactful than ever before.
Ask me how!
So, why web3?
Integrating web3 (NFT) products and/or blockchain infrastructure into your business unlocks unparalleled opportunities for enhanced customer engagement, increased transparency, new revenue streams, and opportunities to streamline existing business practices.
Positioning your brand at the forefront of innovation in the digital economy can be more impactful than ever before.
Ask me how!
Integrating web3 (NFT) products and/or blockchain infrastructure into your business unlocks unparalleled opportunities for enhanced customer engagement, increased transparency, new revenue streams, and opportunities to streamline existing business practices.
Positioning your brand at the forefront of innovation in the digital economy can be more impactful than ever before.
Ask me how!
What do clients say?
"I had the pleasure of working with Laurie at a startup where we all filled several roles. Laurie has his thumb on the pulse of society.
He is a brilliant communicator, with a keen eye for design/branding. He led our social media efforts, and understood the impact of providing value and interactions with other leaders in the space.
He has strong public speaking skills both at internal meetings, and outward facing presentations like Twitter spaces and beyond. He is also a kind and charismatic person with a knack for landing meetings with decision makers."
Sam W. - Head of BD, Bazari (2022)
Brand Network:
Brand Network:
Brand Network:
What do clients say?
"I had the pleasure of working with Laurie at a startup where we all filled several roles. Laurie has his thumb on the pulse of society.
He is a brilliant communicator, with a keen eye for design/branding. He led our social media efforts, and understood the impact of providing value and interactions with other leaders in the space.
He has strong public speaking skills both at internal meetings, and outward facing presentations like Twitter spaces and beyond. He is also a kind and charismatic person with a knack for landing meetings with decision makers."
Sam W. - Head of BD, Bazari (2022)
Brand Network:
A brief history of me
Coming from a family with a film background, my initial aspirations as a teenager were centred around acting. However, It didn't take me long to realize that it was not the path for me. Around the age of 19, I made a shift towards marketing in the fashion industry, starting as a Junior at a local marketing agency. Shortly after, I was approached by a talent agency in London who saw potential in me as a model. Little did I know how drastically my life would change from that point onwards. Within two years, I achieved the remarkable feat of being ranked among the "Top 50" in the world, starring in numerous international brand campaigns and walking the runways for esteemed brands such as Dior, Prada, Louis Vuitton, Alexander McQueen, Gucci, and many more. Despite officially retiring in 2018, my extensive network boasts connections with renowned names in film and fashion.
My introduction to the world of cryptocurrency and web3 began in 2014 when I embarked on a short-lived mining farm venture in my mother's basement. Despite its brevity, the experience ignited my fascination with the economic and technological implications of cryptocurrencies and web3. Over the next few years, I became a diligent learner and ventured into DeFi, and then later NFTs. By 2018, I had settled in Milan, retired from being in front of the camera, and taken up a position at a boutique P.R. and Communications firm called Koral Communication. Starting as a Junior Communications agent, I steadily advanced to the role of Director of Public Relations by mid-2020. Leveraging my personal network, I expanded the agency's corporate contacts and achieved numerous career milestones while actively participating as an early web3 Key Opinion Leader (KOL) and engaging with the broader community.
In 2020, during the bull run era, I began advising various NFT projects, providing guidance on marketing, business development, and partnerships. Notable collaborations include Eden Gallery (Gal Yosef), Ramin Nasibov, Pranksy, Bazari among others. In 2022, I made the pivotal decision to fully dedicate myself to web3, joining Cool Cats LLC. As part of the team, I spearheaded business development and partnership activations for 45+ inbound and outbound clients, ranging from direct collaborations to shadow consulting roles aimed at bringing a roster of web2 brand vision's to life.
Currently, I am Co-Founder & CBO at Quantum Foundation, leading a web3 ecosystem that aims to revolutionize the way people interact with digital assets and NFTs. I am also Sr. Partnership Manager at BananaCorp, guiding a small cross-functional team to capture corporate sponsorships, ideate special activations, and enlist A-list speakers for 5 annual events. Additionally, I voluntarily head web3 fundraising activity for Roald Dahl's Marvellous Children's Charity. I leverage my skills in campaign strategy, business development, digital innovation, and brand definition to deliver impactful results for my projects and causes.
"I had the pleasure of working with Laurie at a startup where we all filled several roles. Laurie has his thumb on the pulse of society.
He is a brilliant communicator, with a keen eye for design/branding. He led our social media efforts, and understood the impact of providing value and interactions with other leaders in the space.
He has strong public speaking skills both at internal meetings, and outward facing presentations like Twitter spaces and beyond. He is also a kind and charismatic person with a knack for landing meetings with decision makers."
Sam W.
Head of BD, Bazari (2022)
What do clients say?
Brand Network:
Coming from a family with a film background, my initial aspirations as a teenager were centred around acting. However, It didn't take me long to realize that it was not the path for me. Around the age of 19, I made a shift towards marketing in the fashion industry, starting as a Junior at a local marketing agency. Shortly after, I was approached by a talent agency in London who saw potential in me as a model. Little did I know how drastically my life would change from that point onwards. Within two years, I achieved the remarkable feat of being ranked among the "Top 50" in the world, starring in numerous international brand campaigns and walking the runways for esteemed brands such as Dior, Prada, Louis Vuitton, Alexander McQueen, Gucci, and many more. Despite officially retiring in 2018, my extensive network boasts connections with renowned names in film and fashion.
My introduction to the world of cryptocurrency and web3 began in 2014 when I embarked on a short-lived mining farm venture in my mother's basement. Despite its brevity, the experience ignited my fascination with the economic and technological implications of cryptocurrencies and web3. Over the next few years, I became a diligent learner and ventured into DeFi, and then later NFTs. By 2018, I had settled in Milan, retired from being in front of the camera, and taken up a position at a boutique P.R. and Communications firm called Koral Communication. Starting as a Junior Communications agent, I steadily advanced to the role of Director of Public Relations by mid-2020. Leveraging my personal network, I expanded the agency's corporate contacts and achieved numerous career milestones while actively participating as an early web3 Key Opinion Leader (KOL) and engaging with the broader community.
In 2020, during the bull run era, I began advising various NFT projects, providing guidance on marketing, business development, and partnerships. Notable collaborations include Eden Gallery (Gal Yosef), Ramin Nasibov, Pranksy, Bazari among others. In 2022, I made the pivotal decision to fully dedicate myself to web3, joining Cool Cats LLC. As part of the team, I spearheaded business development and partnership activations for 45+ inbound and outbound clients, ranging from direct collaborations to shadow consulting roles aimed at bringing a roster of web2 brand vision's to life.
Currently, I am Co-Founder & CBO at Quantum Foundation, leading a web3 ecosystem that aims to revolutionize the way people interact with digital assets and NFTs. I am also Sr. Partnership Manager at BananaCorp, guiding a small cross-functional team to capture corporate sponsorships, ideate special activations, and enlist A-list speakers for 5 annual events. Additionally, I voluntarily head web3 fundraising activity for Roald Dahl's Marvellous Children's Charity. I leverage my skills in campaign strategy, business development, digital innovation, and brand definition to deliver impactful results for my projects and causes.
A brief history of me
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